Three ways to capture snack sales
Snacking is here to stay, as many Canadians have fundamentally changed the way they eat. Life on the move requires flexible dining options. That shift in dining habits, coupled with the menu proliferation of small plates and bar snacks, makes the snacking trend rich with opportunity. Nearly half of consumers (48%) snack at least twice a day, with 17% doing so three times or more per day.* “There’s less adherence to a strict 9-to-5 work schedule, so Canadians are looking for more flexible eating occasions that match their busy lifestyles,” says Kira Smith, corporate chef, Kraft Foodservice. Adding a snacking strategy to your operation can help boost traffic between dayparts. It’s a win-win, as your guests will most likely appreciate the lower menu cost and the chance to try a number of different smaller items.
* Technomic’s 2014 Canadian Snacking Occasion Consumer Trend Report