Planting Flavour
Planting Flavour
Leverage the growing demand for plant-based menu items
Diners today are looking for more plant-based foods—from burgers and bowls to tacos and bar snacks. Market research firm Nielsen reveals that an astounding 43% of Canadian consumers are actively trying to incorporate more plant-based protein into their diets, starring ingredients like legumes, soy products, nuts and more. This means they’re looking for plant-derived proteins on foodservice menus, too. One thing we know for sure: they won’t sacrifice on the overall dining experience. Here are easy, flavourful ways to monetize this growing food trend.
Whether you’re building out a power protein
breakfast bowl or a plant-based burger, flavour needs to stay in deep focus. The smart strategy here is to layer on-trend,
assertive flavours. Turn to Kraft Heinz products to help amp up flavour and deliver signature experiences that keep your guests coming back for more.
This burgeoning demand for better protein gives Canadian restaurants and food services a chance to INCREASE SALES AND PROFITS.
The Good Food Institute, January 2019
plant-based breakfast
breakfast veggie hash
roasted
sweet
potato
cannellini
beans
roasted
onion
avocado toast
puréed
avocado,
cannellini
beans, garlic,
lime juice
thick
whole-grain
toast
poached
egg
plant-based bowls
banh mi quinoa bowl
hummus bowl
beet
hummus
carrots
glazed in
Richardson
Ultimate
Sriracha
Sauce
+ honey
turmeRic-
pickled
onion
chile-dusted
edamame
plant-based burgers
plant burger
bbq quinoa burger
People want plant-based burgers more so than any other application. And depending on the population, they’ll pay a premium too; foodies and younger generations are the most willing to open their wallets and will play a central role in kickstarting trend adoption.
DatassentiaL Foodscape 2018
Dive into plant-based menu planning with these easy, delicious recipes.
The new Canada Food Guide is reinforcing the message around plant-based eating. Its guidelines say to eat plenty of vegetables and fruits, whole grain foods and protein foods. It also suggests choosing protein foods that come from plants more often. Learn More
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